Unit 1: Business Organization and Environment

1.1 Introduction to business management

  • The role of businesses in combining human, physical and financial resources to create goods and services

  • The main business functions and their roles: human resources, finance and accounts, marketing, operations

  • Primary, secondary, tertiary and quaternary sectors

  • The nature of business activity in each sector and the impact of sectoral change on business activity

  • The role of entrepreneurship (and entrepreneur) and intrapreneurship (and intrapreneur) in overall business activity

  • Reasons for starting up a business or an enterprise

  • Common steps in the process of starting up a business or an enterprise

  • Problems that a new business or enterprise may face

  • The elements of a business plan

1.2 Types of organizations

  • Distinction between the private and the public sectors

  • The main features of the following types of for-profit (commercial) organizations: sole traders, partnerships, companies/corporations

  • The main features of the following types of for-profit social enterprises: cooperatives, microfinance providers, public-private partnerships (PPP)

  • The main features of the following types of non-profit social enterprises: non-governmental organizations (NGOs), charities

1.3 Organizational objectives

  • Vision statement and mission statement

  • Aims, objectives, strategies and tactics, and their relationships

  • The need for organizations to change objectives and innovate in response to changes in internal and external environments

  • Ethical objectives and corporate social responsibility (CSR)

  • The reasons why organizations set ethical objectives and the impact of implementing them

  • The evolving role and nature of CSR

  • SWOT analysis of a given organization

  • Ansoff matrix for different growth strategies of a given organization

1.4 Stakeholders

  • The interests of internal stakeholders

  • The interests of external stakeholders

  • Possible areas of mutual benefit and conflict between stakeholders’ interests

1.5 External environment

  • STEEPLE analysis of a given organization

  • Consequences of a change in any of the STEEPLE factors for a business’s objectives and strategy

1.6 Growth and evolution

  • Economies and diseconomies of scale

  • The merits of small versus large organizations

  • The difference between internal and external growth

  • The following external growth methods: mergers and acquisitions (M&As) and takeovers, joint ventures, strategic alliances, franchising

  • The role and impact of globalization on the growth and evolution of businesses

  • Reasons for the growth of multinational companies (MNCs)

  • The impact of MNCs on the host countries

1.7 Organizational planning tools (HL only)

  • The following planning tools in a given situation: fishbone diagram, decision tree, force field analysis, Gantt chart

  • The value to an organization of these planning tools

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